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Jolteon: Product Marketing

Location

San Francisco, CA

Date

December 2023

Role

Product Marketing Intern

Project type

Strategic Recommendations

This presentation is about product marketing and recommendations on how to position Jolteon, a platform for student teams to find project opportunities. The key points discussed include product positioning and how to best position Jolteon to the target market of student organizations. Specifically, it was recommended that Jolteon be positioned as the go-to solution for student teams looking to take on real-world projects, gain practical experience, and build up their skills and resumes. Messaging should focus on how Jolteon makes it easy for student teams to connect with companies and nonprofits looking for fresh talent to take on projects in need of completion. Overall, the presentation provided useful insights on marketing Jolteon in a way that resonates with the core audience of students seeking project experience to complement their studies.

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